Compared with other household electrical appliances, air purifierindustry has been in the tepid state, until 2012 the outbreak areahaze, consumers gradually shift the focus to the problem of air pollution, consumer awareness, air purifier into consumer family,some enterprises also transfer strategy target, be regarded as a new growth point.
2012 sales of purifier China nearly 9000000, an increase of 6.5%,industry scale reached 40 billion yuan; of which the domestic nearly 1500000, grow 31.8 compared to the same period, the exportvolume reached 7240000 units, exports amounted to 2922000000 yuan. Data show that China's air purifier industry export led, but with the air pollution in the domestic market peatlands, the domestic market will become the biggest industry growth.
The air purifier in our household penetration rate of less than 0.1%,and the United States of America family popularity rate is 27%, 17% in Japan, the development potential of active phase. Air purifierindustry is still in the initial stage of development, and not asessential household appliances, air pollution and governance process will be on the development of the industry plays an important role in.
